Initiatives/Internal Program Logos

In order to help maintain the SUNY Broome brand, MarCom abides by strict guidelines when creating logos for SUNY Broome initiatives and internal programs.

To request for a logo for a SUNY Broome initiative or program, please email marcom@sunybroome.edu and keep the following standards in mind:

1. Icon
   – Appears to the left of the text
   – Can be customized to initiative/program needs/specifications
   – Should be fairly simplistic as logos are often scaled small on publications/web and minute details will not be clear to your audience
2. Top Text
   – Name of initiative/program
   – Font must be Chaparral
   – Depending on the material/publication that the logo is being placed on, the letters can be white, gray, gold, or black
3. Gold Bar
   – Must be SUNY Broome Gold and run length of “SUNY BROOME” text
4. SUNY BROOME Text
   – Must be in Albertus font with modified letters as seen in primary logo (example above follows this standard)
   – Depending on the material/publication that the logo is being placed on, the letters can be white, gray, gold, or black