To report and/or request accommodations for inaccessible audio/visual content developed by the Office of Marketing and Communications, please use the Web Accessibility Reporting Form.
Audio-only Content Transcripts
Audio-only content developed by the Office of Marketing and Communications (MarCom) and developed externally will be made accessible through the following means:
- Publishing the original script as a transcript
- Manually transcribing the externally developed content
Auto-Synchronized Captions
Auto-Synchronized captioning is available for all public non-academic content produced by MarCom. MarCom has multiple methods of ensuring public-facing content has synchronized captions:
- For social media we manually transcribe and render captions within the content to ensure a uniform experience across social media platforms.
- For YouTube we utilize the platform’s auto-caption algorithm and make edits within the auto-generated transcript as needed. These captions can be toggled on or off by the users.
- These have been our standard practices for all published audio-video content as synchronized captions have been shown statistically to overall increase user engagement.
- We have been accepted into the Beta testing program for Adobe’s new auto-captioning feature. It is expected that this feature will greatly increase our efficiency for captioning content.
Descriptive Audio
Descriptive audio can be provided of video-only content through the following means:
- An audio description will be recorded in-sync with the original visual content
- The audio description will be rendered into the visual content and uploaded as a private YouTube link and made accessible to the individual requesting descriptive audio
- This applies to audio-visual content which includes visual-only sections
